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What should government leaders know about Web 2.0?

The White House is now on Facebook, Twitter, Myspace, Flicker, Youtube, I-tunes, and Vimeo, to name a few of the ways they are leading the charge for Government 2.0.  I have been impressed by the eagerness I’ve seen from all around the government to follow the White House’s lead.  Unfortunately, I think many agencies and government professionals are being held back by confusion about what these tools do and how they can be applied in their organization and professional lives.

So… What can we do about that?  Would a short informational video be of use? Or maybe a Web 2.0 manual for government?  There’s no need to totally reinvent the wheel as there is plenty of information available about Web 2.0.  But, government faces a unique set of challenges and solutions.

Every American is our customer and it is important for government to be transparent and accessible to our customers.  Web 2.0 is well suited to address these challenges.  However, each agency has these challenges presented in a unique way.  Perhaps the right information, ideas, and examples of Government 2.0 can inspire useful innovation across many agencies.

What do you think?  What is the best way to promote Government 2.0 in order to help serve our customers in new and useful ways?


May 8, 2009 at 4:09 am Leave a comment

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